Local Real Estate Agents Missing on RSS
There are thousands of Real Estate websites but few are using the power of RSS to promote their services.
One simple way a local agent (San Diego Realtor for example) could differentiate their website from others would be to include an RSS feed on listings available in the agents area.
A simple real estate RSS feed would include some photos, links back to the real estate agent website, brief title, a few paragraphs about the property being sold, and maybe a couple of other items. Using a tool like this people visiting the realtors website would be able to “subscribe” to the RSS feed and get the most up to date information about listings directly to their email account or RSS Reader.
The technology is free and there are numerous scripts to make this happen on nearly any website platform. Watch for some step-by-step posts on how to incorporate real estate listing information into your website. Post a comment if you want me to cover something in particular.
realtor @ August 1, 2007